Print Media Still Viable Entertainment Source
Though the majority of Americans (65%) in a recent survey say they go online to learn about daily breaking news, print magazines remain one of the top sources for entertainment, advice and lifestyle...
View ArticleTop 10 Automotive Online Advertisers by Image-Based Impressions – January 2009
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleDespite Flat Growth Projections, 67% of PR Pros Still Optimistic
Nearly two-thirds of surveyed US public relations firms reported revenue growth in 2008, but projections this year for the industry as a whole are expected to be flat, according to a survey of firm...
View ArticleGrowing Interest in Widgets, Web-TV Features Drives US Adoption
A growing appetite for video-on-demand (VoD) libraries and customizable widgets that are accessible through TV sets will pave the way for adoption of such enhanced video services in the US, according...
View ArticleSix in 10 Women Claim Financial Independence
Nearly six in ten (58%) women across 12 countries believe themselves to be financially independent, and the highest percentage of financially autonomous women are in France, according to a survey...
View ArticleCMO Survey: Traditional Branding is ‘Broken’
An overwhelming majority (87%) of US CMOs and marketing managers believe that branding initiatives need to be more flexible today than in the past, and 63% think traditional brand positioning and...
View ArticleTop 10 Sports Websites – January 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 House and Garden Websites – January 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleYouTube Tops 100M Viewers, Fuels 15% Online Video Jump
Led by a strong surge in YouTube viewers, internet users in the US viewed 14.8 billion online videos during January, up 4% from December 2008, according to data from comScore Video Metrix. (more…)
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